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TIDAL: THE 12TH ANNUAL BROOKLYN HIP-HOP FESTIVAL

Description

 

 

 

The Brooklyn Hip-Hop Festival (BHF) is an annual celebration of Hip-Hop music and culture. It is produced The Bodega Agency a wholly owned subsidiary of Brooklyn Bodega, Inc.

Role: Writer

Year(s): 2016-2018

Brand: Tidal for The 12th Annual Brooklyn Hip-Hop Festival

The 12th annual Brooklyn Hip-Hop Festival was gearing up to announce its inaugural partnership with Tidal, securing exclusive streaming rights for the day-of events. The lineup included rapper Rapsody, who later revealed her deal with Roc-Nation on stage, along with fellow artists Talib Kweli, Fabolous, and Nas, who headlined that year. As the in-house writer, my role involved covering topics, interviewing artists, and writing recaps for the events. Additionally, I served as the creative writing lead for their “A Mile In My Ewings” campaign with Ewing Athletics, crafting descriptive copy for their official playlist.

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Categories: Copywriting