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BREYERS: DECONSTRUCTED DELIGHTS

Description

Role: Copywriter/Art Director

Brand: Breyers

Looking to create a way to tantalize all your taste buds at once? Have no fear; Breyers is here with their new and improved vanilla ice cream. Whether you’re a sprinkles specialist or a graham cracker craver, their ice cream is now available with naturally sweet ingredients. As a Copywriter, I aimed to play on the simplicity of the photograph while addressing the many variations of this tasty, cold treat.

 

Categories: Art DirectionCopywriting